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Create and assign a lead

Create an enquiry with a clear owner, a linked contact and an actionable follow-up.

Sales and account teams1 min readVerified
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Start in Leads

Open Leads and choose New lead. Give the enquiry a recognizable company or opportunity name. Search existing leads before adding another record for an enquiry the team already handles.

Identify the person and owner

Choose Contact from Contacts, then check their company and role. Select the responsible Owner. A lead needs at least one owner; ownership is the person responsible for progress, not proof that contact has happened.

Lead inspector with contact, source, owner, fit and dated next step
Review responsibility and the next action in the lead’s details. Select the image to view it larger in a new tab.

Record useful commercial context

Set Source and enter the estimated Value and Fee basis when known. Keep estimates separate from an agreed scope. Add the client’s request in the brief and record what the team still needs to learn.

Leave a next step

Write the next action and its date. Use Make it a task when someone should track that action in Tasks. Reopen the lead to confirm the contact, ownership and follow-up were saved to the intended record.

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